Privacy Policy

1. Who is responsible for your data?

PIXEL INDUSTRY D.O.O., Zagrebačka 89, 42000 Varaždin, Croatia, operates pixel-industry.com and is the controller of personal data described in this policy. For privacy questions or requests, email info@pixel-industry.com.

2. Information we collect

• Inquiries: your name, email address, company if provided, project type, budget range, timeline, message, and any information you send in correspondence. Please do not send sensitive personal data through the contact form.
• Technical information: information needed to deliver and protect the website, such as IP addresses, request times, requested URLs, browser details, and error or security logs.
• Optional usage information: if you accept optional tracking, information about visits, devices, referral sources, pages viewed, and interactions. Hotjar may provide heatmaps and session recordings of interactions such as clicks, scrolling, and pointer movements.
• Privacy preferences: your optional-tracking choice, its timestamp, and the version of the consent notice.

3. Why we use information and our legal bases

• Responding to requests and preparing services: to take steps at your request before entering a contract, or to perform a contract. For business contacts acting for an organization, we rely on our legitimate interest in managing business communications.
• Operating and securing the website: our legitimate interests in reliable service delivery, preventing abuse, and resolving technical problems.
• Analytics and experience research: your consent for optional Google Analytics, Ahrefs, and Hotjar tracking. Rejecting tracking does not prevent you from using the website or contacting us.
• Remembering your privacy choice: our legitimate interest in respecting and demonstrating your preferences; storage used solely for this purpose is necessary to provide the choice you requested.
• Legal obligations and claims: applicable legal duties, and our legitimate interests in establishing, exercising, or defending legal claims.

4. Analytics, recordings, and cookies

We use Google Tag Manager to manage optional Google Analytics, Ahrefs, and Hotjar tools. The container is not loaded until you accept optional tracking. These tools help us understand site use and improve content and usability. Hotjar recordings are intended to show website interactions, not to collect the contents of your inquiry.

You can reject optional tracking or withdraw consent using Cookie settings in the footer. Withdrawal does not affect the lawfulness of processing before withdrawal. See our Cookie Policy for storage and preference details.

5. Who receives information?

Access is limited to people and service providers who need information for the purposes above. These may include our hosting, infrastructure, security, and email-delivery providers, professional advisers, and authorities where disclosure is legally required. We do not use a CRM integration on this website.

When you consent, optional tracking involves Google, Ahrefs, and Hotjar (part of Contentsquare). Google also receives connection information when your browser requests the Google Fonts used to display the website, independently of optional tracking. For provider information, see Google's Privacy Policy, Ahrefs' Privacy Policy, and Hotjar's Privacy Policy.

We do not sell your personal data.

6. International transfers

Some providers may process information outside the European Economic Area. Where required, transfers must be supported by an applicable adequacy decision or appropriate safeguards, such as the European Commission's Standard Contractual Clauses, together with additional measures where necessary. Contact us for information about safeguards applicable to your data.

7. How long we keep information

We retain inquiries and correspondence only as long as needed to respond, manage the business relationship, and meet applicable legal or claims-related obligations. Technical logs are retained only as needed for security, troubleshooting, and operational purposes. Analytics and recording retention depends on the provider settings and the purpose for which the information was collected; information should be deleted or anonymized when no longer needed.

Your cookie preference is valid for 180 days, after which we ask again on your next visit. You can change it sooner. Withdrawing consent stops future optional tracking; it does not automatically erase information already held by providers. You can contact us to request deletion where applicable.

8. Your rights

Subject to the conditions in applicable data-protection law, you may request access, rectification, erasure, restriction, or portability of your personal data. You may object to processing based on legitimate interests and withdraw consent at any time.

Send requests to info@pixel-industry.com. We may need proportionate information to verify your identity. We normally respond within one month; legally permitted extensions will be explained.

You can complain to the Croatian Personal Data Protection Agency (AZOP), azop.hr, or the competent supervisory authority in the country where you live, work, or believe an infringement occurred.

9. Security, external sites, and changes

We use appropriate technical and organizational measures to protect personal data, but no online service can guarantee absolute security. External websites linked from this site operate under their own privacy policies. This website is intended for business audiences, not for services directed at children. We do not use website data to make solely automated decisions that produce legal or similarly significant effects about you.

We may update this policy when our practices or legal requirements change. The date above identifies the latest revision. Material changes to optional tracking may require a new consent choice.